Privacy Policy

Effective Date: July 2, 2026

Tar Heel Auto Auction ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you provide when interacting with our dealership, website, phone system, text messaging services, email communications, and appointment scheduling tools.

Information We Collect

We may collect information that you voluntarily provide, including:

Name
Phone number
Email address
Mailing address
Vehicle interests
Appointment requests
Communication preferences
Financing-related information provided by you
Any other information you choose to submit through our website, forms, phone calls, text messages, emails, or in-person communications

How We Use Your Information

We use the information we collect to:

Respond to inquiries and customer requests
Schedule and manage appointments
Provide information about available vehicles
Discuss financing options and vehicle purchases
Send appointment reminders and service communications
Follow up regarding vehicles or services you have expressed interest in
Improve customer service and dealership operations
Maintain business records
Comply with applicable legal and regulatory requirements

Customer Communications and CRM Systems

Tar Heel Auto Auction utilizes customer relationship management (CRM), communication, scheduling, and business management platforms to help manage customer inquiries, appointments, communications, and follow-up activities.

Information submitted through our website, forms, phone calls, text messages, emails, appointment requests, and other communications may be securely stored within these systems to assist us in serving our customers efficiently and providing timely responses.

Text Messages, Calls, and Email Communications

By voluntarily providing your phone number or email address, you consent to receive communications from Tar Heel Auto Auction regarding:

Vehicle inquiries
Appointment scheduling and reminders
Financing discussions
Customer service matters
Vehicle purchase transactions
Follow-up communications related to your inquiry

Message and data rates may apply based on your mobile carrier's plan.

You may opt out of marketing text messages at any time by replying STOP. You may unsubscribe from marketing emails by following the unsubscribe instructions provided in the email or by contacting us directly.

Information Sharing

We do not sell, rent, trade, or share customer information with third parties for marketing purposes.

We may share information only when reasonably necessary to:

Complete a transaction requested by you
Work with financing providers, service providers, or vendors involved in your transaction
Comply with legal obligations or lawful requests
Protect our rights, property, customers, or business operations

Data Security

We take reasonable administrative, technical, and organizational measures to protect the information we collect. While we strive to safeguard customer information, no method of transmission or electronic storage can be guaranteed to be completely secure.

Credit Reporting

Tar Heel Auto Auction does not currently use credit bureau reporting as part of its financing program and does not presently report customer payment activity to consumer credit reporting agencies. Financing policies and business practices may change in the future as business needs, partnerships, or regulatory requirements evolve.

Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, policies, or content of those third-party websites.